Quer ser genial?
Seja você mesmo, sempre, sem moderação!
Zanna is the best quote from Congress .
Zanna talk about the Case of the ABA MetrôRio in Moscow and is one of the best quotes of Congress: We are frequency, we’re note, are sound. The second case presented at the congress was the MetrôRio, the Zanna Sound, a Sound Branding project for the subway system in Rio de Janeiro.
The creative director and president of the company, Zanna, spoke about the noisy environment of one of the largest and crowded stations in the world and explained how the client in an attempt to solve the problem using classical music, eventually make it but still disturbing and useless for the population.